Paektu Cultural Exchange (PCE) is a non-profit social enterprise dedicated to facilitating sustainable cooperation, cross-cultural exchanges, tourism, trade, and economic exchanges between the Democratic People’s Republic of Korea (North Korea) and international organizations, businesses, and individuals to promote greater peace, friendship, and understanding.

Who we are

We are a non-political organization based in Canada and China with a network that is diverse and international in scope. Our organization is headed by Michael Spavor, a facilitator, business and project consultant with over 19 years’ experience in Northeast Asia and over a decade of experience working with the DPRK.

Our team consists of professionals, advisors, and volunteers with passion, experience, and expertise on the Korean peninsula and East Asia. We come from the spheres of business, academia, the arts, philanthropy, law, and tourism. We are registered in Canada as a non-governmental organization.

What we do

We promote a variety of cultural exchanges, business projects, and knowledge-sharing between the DPRK and the rest of the world. We also have extensive experience working with the DPRK on various projects that promote academic and economic development. We achieve this goal by connecting interested individuals and groups with our extensive network of contacts within the DPRK and Northeast Asia.

We actively provide our clients with new channels and creative methods to connect, collaborate, and communicate with the DPRK to develop successful projects, as well as strengthening relationships and cooperation.

How we do it

Our team has an array of contacts within the DPRK, at the ministerial level and above, as well as relies on a network of investors, scholars, business people, government officials and NGO personnel. We regularly call on these contacts with offers that are brought to us. If a project looks mutually beneficial, has a high probability of success, and our contacts are interested, we move forward from there.

About Michael Spavor

Michael originates from Calgary, Alberta, Canada and has spent over 20 years living in both North and South Korea. He is passionate about his work and is focused on facilitating cultural, sport and tourism exchanges as well ethical and non-sanctioned business, film making, academic, and development projects, all with the aim of building stronger relationships and economic ties between the DPRK and the world.

He first visited the DPRK in 2001, and in 2005, he became the managing director of a Canadian NGO based in Pyongyang. Since 2005 he has organized many specialized visits to the DPRK including; the Asia Society, the Young Presidents Organization, academic institutions, businesses, tourism programs, media groups as well as professional athletes and celebrities. 

In 2013 and 2014, he organized the Dennis Rodman visits, and the basketball match between the DPRK and former NBA players, where he also became friends with the country’s leader Marshal Kim Jong Un.

He has high-level contacts with government ministries and organizations throughout the DPRK. He recently completed a cultural heritage restoration project outside Pyongyang with the Dutch Royal Family’s Prince Claus Fund.

Michael also has extensive experience in South Korea working for government tourism organizations, radio, television, and has organized numerous visits by high-profile delegations, including government and business leaders.

He completed his degree in International Relations, focusing on the Korean Peninsula and East Asian Studies at the University of Calgary, then studied International Trade and Political Science at Kangwon National University in South Korea.

Michael is fluent in Korean and French and enjoys learning Chinese, reading, photography, cooking, skiing and mountain biking.


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